Managing Customers as Investments, The Strategic Value of Customers in the Long Run

Facts101 is your complete guide to Managing Customers as Investments, The Strategic Value of Customers in the Long Run. In this book, you will learn topics such as CUSTOMER-BASED PLANNING, CUSTOMER-BASED ORGANIZATION, plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.